A historic jeweller's shop: since 1921 the Fiorenza family has been running this ancient goldsmith's workshop and making the most intricate creations using all types of precious materials: coral, ivory, pearls, precious stones, silver and gold.
The founder of the firm was Pasquale Fiorenza, who opened his goldsmith's workshop in 1921, specialising in coral work, where he trained his son Platimiro Fiorenza, considered the greatest master of coral in Sicily.
Today his daughter Rosadea continues the family tradition by running the business and promoting the art of coral through exhibitions and publications.
The RossoCorallo project, conceived in 2012 by Rosadea Fiorenza, aims at increasing the knowledge of the Trapani area in search of local identity, by recounting the artistic tradition of coral carving, which has always characterized the town of Trapani, through the works of Platimiro Fiorenza, known as the last coral craftsman, and who has been included in the Register of Intangible Heritage of Sicily in the list of Living Human Treasures protected by UNESCO. He is also credited with knowing how to keep up the attention for the art of coral in Trapani, instilling it in the hearts of the many young people trained in his workshop.
Platimiro Fiorenza was born in Trapani in 1944. The son of a goldsmith and coral craftsman, he grew up in his father's workshop and at the age of just seven began to work with gold, silver and coral, learning about stones and making his first engravings, attracting the attention and interest of maestro Domenico Li Muli.Read more
February 8 in Italy ⋅ ⛅ 13 °C